If you've been in the record business at least two months or thirty years, it's almost certain that you've heard the name, or communicated with, or received correspondence from or even been called on the phone by Paulette De Suzia.

Entering the recording industry as a secretary at A&M Records, six months later she was promoted to Assistant to the Vice President of Urban Promotions. Later she became the first black female Promotion Coordinator for A&M Records.

Her early industry credits ensued after years at A&M Records. Then she joined Far Out Productions whereby she coordinated duties for musical personalities such as the Blood, Sweat and Tears Management Team and the legendary group WAR.

An eight-year stint with Palo Alto/TBA Records provided the opportunity for her to become the first black female National Contemporary Jazz Promotion Director. She produced early hit songs for Dianne Reeves and George Howard.

Her productive results created quite a stir in the music industry which compelled artist managers and other music labels to start seeking her services. In light of this demand, she decided to open her own promotion and marketing firm called "From A Whisper To A Scream."

Developing additional skills, she can take a project from the recording stage to radio airplay, then to distribution and finally to retail, which nets the needed results.... sales.

Her promotional guidance and productive results track records for various artists reads like the "Who's Who" of the entertainment and recording industry. Some of these artists include: Herb Alpert, LTD, The Carpenters, Esther Phillips, Hugh Masekela, Solomon Burke, Wayne Henderson and Wilton Felder of the original Jazz Crusaders, Bobby Caldwell and Linda Hopkins. She also played a role in the development of young contemporary R&B artists like Joe, Mary J. Blige and Grammy winner Lauryn Hill, coupled with other notables such as the Five Blind Boys, Soul Stirrers, Anita Pointer of the famed Pointer Sisters and Lou Rawls.

Her thirst for the business of music allowed her to get an assignment and move to Paris, France for a short while to learn the international marketplace and work with European Gospel Diva Liz McComb.

Paulette coordinated all of the Urban radio, retail and public relations for Bottled Majic Music for the 2002 Grammy nominated CD of the legendary Ike Turner "Here and Now" project.

Involved with all facets of the entertainment industry, Paulette crossed into the dramatic film industry having been the Assistant Location Manager for various movies, most notably "Colors" featuring Sean Penn.

Working closely with industry trades, Paulette exchanges information with consumer publications, consults with clients, relates with distributors and various vendors, deals with pressing plants as well as graphic artists and goes that extra step to produce positive rewarding results.

In addition to her radio promotional skills of over 300 radio stations, her ability to cross musical formats such as NAC, Pop, Alternative, Gospel, Reggae, Jazz and Rap is all in a day's work which explains why her slogan "From A Whisper To A Scream"... says it all!

Written by: Warren Lanier
© 2006 Paulette De Suzia